Then there is the White Line, which is very important to me, which includes leather pants, T-shirts made of recycled cotton and all our denim offer. Most of them purchase the product, so they really want to support us. Having been through it once before, you feel a bit less stressed, whereas the first time around, there was a general feeling of panic. : There are the more exclusive pieces that either go into the Red Line, because you only have enough material for one dress, or the Gold Line where, say, you find 50 carpets so you know you will be able to make 50 skirts, and not one more. marine serre. $355.00. Womens Leopard Print Cold One Shoulder T-Shirt Blouse Long Sleeve Casual Tops US. Are you having trouble keeping it in stock, or are you intentionally limiting sales? Read more. : After having strongly contributed to the launch of the label, for which I’m extremely grateful, Pepijn has decided to focus on new projects. I wanted to make it fashionable somehow, or in any case, for more people to be aware of that side of the work, because it’s not that easy and this type of workmanship is quite rare. Marine Serre. WWD: I loved hearing the Italian pop music blaring from the radio. velvet long gloves. Marine Serre Fitted Moon Print Top. Since the first lockdown in April, interest in the video series has spiked, with close to 48,000 views on Instagram for a clip on the making of a denim jacket. How would you describe your year so far? The word most often used to describe Marine Serre’s designs is “dystopian”. Terms of Use. Also set Sale Alerts and shop Exclusive Offers only on ShopStyle. On top of that, we’re a small company, so we’re very flexible. Realist is linked to resilient, in a sense, but for me it’s really about accepting the world we live in. WWD: I imagine regenerated is not the kind of production you can easily scale up? $290.00 (1) Free Delivery. A scene from Marine Serre's Spring 2021 film. WWD: You produced a fashion film, “Amor Fati,” for your spring 2021 collection. But we have to find the right methods of producing it and the right fabrics, both of which are evolving constantly. Don't miss the top fashion industry news breaking this week. Now: $423.50 30% off. We were ahead of the curve in many respects, but the pace of change has accelerated: we were already doing a lot of our showroom appointments online, we were only producing two collections a year, whereas some brands have 15. We did a lot of thinking and we made our film, which was a milestone for the brand. To find out more and learn how to opt out, please visit our mystical print shirt. $650. Do you want the moon top to be everywhere, or is the aim to keep a balance? There was also the fact that we’re no longer a new brand. But Serre is just as keen to put the spotlight on the more unglamorous aspect of her work: the secondhand carpets, tablecloths and T-shirts that provide the raw material for her upcycled designs, which now account for half of the label’s collections. In some cases, they would be technically impossible to replicate today. This top from Marine Serre has a streamlined silhouette that perfectly taps into the brand's sporty outlook. Celebrities including Kylie Jenner, Adele, Dua Lipa and Selena Gomez have also adopted the signature print, making it the most wanted logo on Lyst this year. WWD: Around 50 percent of your styles are currently labeled as regenerated. WWD: Your shows have often felt prescient. Following the departure of her partner Pepijn van Eeden in September, Serre now acts as both creative director and chief executive officer of her brand, which employs some 50 people. 3. It was very hard in the beginning. : We do two production runs a year, so we put in one order for our web site, and another for our retailers who have placed orders. The people in the workshop obviously need to be here more than the people who work mainly on their computers, so the finance and logistics people are working from home. That’s been the scariest part. New! People want to work and create — they can’t stand being stuck in their tiny flats anymore, me included. $290.00 (1) Free Delivery. adidas Badge of … Though France is in the throes of its second lockdown this year, there is a steady thrum of activity at the office, which also acts as a sorting warehouse for the tons of recycled clothes that Serre incorporates into what she dubs her “regenerated” designs. paisley print long-sleeve blouse. 12499558 We’re very careful and we try to have a rotation in place. WWD: As an emerging brand, how have you weathered the coronavirus crisis? Runway Marine Serre. : For me, that’s always been the case. Taking things down a gear has worked out well for us, and maybe that’s one of the reasons the brand is doing well. Victoria’s Secret Taps Condé Nast’s Raúl Martinez as Creative Director, Sequential Brands Puts Itself, Brands on the Block, PVH Beats Third-quarter Estimates, but Still Struggles at Home, searches for the French designer spiked 426 percent, her spring 2021 collection, titled “Amor Fati,”, L Catterton Invests $150 Million in Function of Beauty. New Season Marine Serre. Glass walls are hung with a patchwork of vintage silk scarves. You have regularly featured masks, even though it was a reference to climate change and pollution rather than a virus threat, and you often evoke a post-apocalyptic world. Quite simply, there are some categories that can’t be produced using upcycled materials, for example the jersey pieces. This period is really testing our mettle. shipping: + $3.99 shipping . Tuck it into a floral skirt to channel the label's eclectic spirit. You downplay it. Even for a seasoned dystopian, it’s been a challenging year, and the changes keep coming. Free shipping. New season F20 - W21. He’s moved on, and I’m taking the time to take stock. That’s difficult to answer. M.S. WWD: Lyst has listed you as the top breakout brand of 2020. It’s a very specific process, like making a chair or any other artisanal object. Was: $605.00. But we’re facing the same challenges as everyone else. All of our teams — design, production and development — have been working together to see how we can streamline the pieces and bring down the prices. Shop over 140 top Marine Serre Women's Tops and earn Cash Back from retailers such as Browns Fashion, Farfetch, and mytheresa and others such as Nordstrom and SSENSE all in one place. Photo: Screengrab In the midst of a dark world, many designers see it as their job to provide people with a … M.S. Marine Serre RTW Spring 2021  Sometimes, you have to repeat things, and it was only after the third series of videos about our regenerated clothes that people started to realize, ‘Oh yes — they do that as well.’ Now we’re starting to see good sales for the regenerated clothes, and we have strengthened and stabilized our production process. WWD: How do your product categories break down? A lot of things happened at once: there was the Beyoncé effect, which was completely unexpected and happened very organically. For me, it’s important to know everybody’s name and what they do. Marine Serre. Second-hand Beige synthetic top Marine Serre Beige in Synthetic available. So I don’t think it would make sense to say we want to make 100 percent regenerated clothes. The Marine Serre underwear presented in the SS20 runway takes second-skin dressing to the next level by going beneath the garments themselves. Marine Serre Fitted Moon Print Top. lizard-skin effect drawstring backpack. Marine Serre RTW Fall 2020  Shop online the latest FW20 collection of Marine Serre for Men on SSENSE and find the perfect clothing & accessories for you among a great selection. Given the size of the company, it feels quite natural and coherent. WWD: Are you finding this confinement easier than the first? : We worked incredibly hard during lockdown. WWD: Tell us about the behind-the-scenes videos detailing how the regenerated clothes are made. In a wry comment about her moneymaker, Serre’s sci-fi-inspired short film for her spring 2021 collection, titled “Amor Fati,” showed models with the pattern tattooed or scarred into their skin like a tribal emblem. We’re seeing an increase in regenerated pieces at the moment, whether it’s recycled T-shirts, jeans, jackets, even deadstock leather pants. So we really try to figure out how we can transform these materials into everyday clothes at an affordable price, which usually takes more than six months. Designer Marine Serre launched her first collection, ‘15-21’, during her fourth year at La Cambre Mode in Brussels. It’s extremely destabilizing, but it forces you to really question things and respond in creative ways more than ever before. We’ve grown a lot in three years. We make what we deem a reasonable quantity, so when it’s gone, it’s gone. WWD: Among adjectives in your brand’s mission statement are “resilient” and “realist.”. And now it’s our daily reality. So there was a real desire on our part to slow down, but it’s hard to slow down when there are only a handful of you pushing for change. We’re talking to our factories. My team and I have to be able to buy it. Marine Serre One of a Kind Mixed Print Silk Wide Leg Lounge Pants. We’ve got more experience now, having gone through it both as a society and as individuals. M.S. The crescent-moon print is omnipresent at her headquarters in a gritty neighborhood in northern Paris: plastered across the oversize sofas in the reception area — and many of her youthful staff. M.S. $538 30% Off $376. New Season Marine Serre. : Honestly, it was great. That’s the part that interested me. That’s also the reason why I created separate lines for different types of product. $820 40% Off $492. In any case, I’ve never considered growth an end in itself. Designer Marine Serre launched her first collection, ‘15-21’, during her fourth year at La Cambre Mode in Brussels. Details at Marine Serre’s studio. If you searching to check Camouflage Top And Marine Serre Moon price. I just like keeping things fairly organic. Free Delivery. The brand is on track to post revenues of 10 million euros in 2020, double its sales last year. It’s important to me that people work here because it means something to them — not for my sake, not for money or fame, but for themselves. Free Delivery. © Copyright 2020  -  Penske Media Corporation. : I realized that people have no idea how products are made. Marine Serre. M.S. $934 30% Off $654. I mean, you could sell more and make more money, but the question is, what is the brand vision? Free shipping and returns on Marine Serre Trompe L'Oeil Top at Nordstrom.com. I don’t know exactly how it will work out going forward. Inspire the envy of editors and influencers everywhere in this top from Marine Serre, covered in the label's crescent moon print – a key look du jour. chiffon-panelled asymmetric satin skirt. Marine Serre, who in 2017 won the LVMH Prize for Young Designers with just one collection under her belt, was designated as the top breakout brand of 2020 in British online shopping platform Lyst… And I found that really destabilizing because we’d talked about it, we’d felt it, we’d prepared for it, but now it was happening. Things change so quickly today, it’s difficult to adapt, but you have to try, otherwise you’re angry all the time. This Marine Serre top's streamlined silhouette taps into the brand's sporty outlook perfectly. M.S. Having said that, it’s a target and a challenge for us to stabilize this proportion of 50 percent of regenerated products across all our product lines. An allover crescent print brings signature Marine Serre style to a figure-skimming tee cut from soft, smooth Belgian stretch jersey for a sport-luxe look. In terms of sales, the fall 2020 collection, “Mind Mélange Motor,” was down slightly versus prior years because we showed it when the crisis was already in full swing in China. : Resilient is the capacity to adapt. An allover crescent-moon print brings signature Marine Serre style to this crewneck top cut for a tight, sleek fit. Once we had a little more time to spend on the category, I decided our jewelry should reflect that approach. WWD: The moon-print bodysuit in nude is sold out on your site. Born in a small village in Corrèze, France, Marine Serre initially channelled her ambition into tennis, achieving a high level as a teen, just missing out on a selection for Roland Garros in 2004. Why is that? : Completely, but I think it’s never been an obsession, as far as we’re concerned. M.S. material: 70% polyamide, 30% elastane; care instructions: machine wash at 30 degrees I’m thrilled when it happens. : For spring 2021, regenerated and recycled skus account for around 45 percent of production. Tap Marine Serre's future-forward outlook with this streamlined top. We’re 100 percent independent. When I started the label, I would often wear old necklaces, things that belonged to my mother or that I found in thrift stores and that I mixed together. It’s important for me to include regenerated products in the White Line, which implies increasing production. I think “Amor Fati” was a transition between the apocalypse and what comes next: what do we do, how do we move forward? Privacy Policy Giovanni Giannoni/WWD. “It’s several things at once: there’s the moon top, there’s Beyoncé, there’s the fact that the brand is becoming more established, and at the same time, our vision is perhaps clearer than it was three years ago,” Serre explained. Courtesy of Marine Serre. M.S. M.S. And during confinement, I think people took the time to watch the videos, to look more closely at some of the products. The Red Line is really for red-carpet, one-off items. I think if we manage to do that, that would be great. Buy Marine Serre clothing & accessories and get Free Shipping & Returns in USA. The French designer strictly follows environmental practices – since the start of 2018 she uses end-of-cycle product for base materials, alongside high-tech fabrics. Marine Serre One of a Kind … It’s a waste of time. WWD: Has the coronavirus crisis reshaped your growth ambitions? Again, it comes down to common sense. M.S. But we’re obviously talking about complex, high-end pieces that require an incredible amount of work. Marine Serre Moon Logo Embroidered Large Fit Cotton T-Shirt. Though she initially intended on pursuing professional tennis, her interest in luxury design inspired her to integrate her athletic background into her collections. Carina Lau 劉嘉玲 Wore Marine Serre To The K11 Musea First Anniversary Party Posted by Catherine Kallon. That’s what made me want to become a designer. The reaction was very positive, whether on YouTube or in the media. When we use upcycled denim or brocade carpets, we’re clearly dealing with fabrics that really stand the test of time. I hope to create that kind of synergy. The brand is on track to post revenues of 10 million euros in 2020, double its sales last year. You need the courage to keep your eyes open, because there are times when you’d really rather shut them. In fact, it’s been a natural process with everyone. velvet high-neck top. Each piece is unique, just like our upcycled clothes. I don’t know what I will do in six months’ time. In terms of product, I wouldn’t be able to offer the more technical, sportswear part of the collection, which is key to the hybrid aesthetic that I love. 454.9k Followers, 72 Following, 1,559 Posts - See Instagram photos and videos from MARINE SERRE - FUTUREWEAR (@marineserre_official) By subscribing, you agree to our $656 40% Off $394. Discover the latest women's and men's ready to wear, shoes, and accessories collections. Marine Serre Top. Then there is the Gold Line, which is the most hybrid, commercial part that you see a lot on the runway. Related Gallery M.S. Shop the Marine Serre official site. I wasn’t expecting it, because we’d been showing masks for three or four seasons. Free Delivery. M.S. To find out more, please visit our Privacy Policy. View Gallery : I have to say, I was quite surprised after [my fall collection] “Mind Mélange Motor” when all the headlines came out about our masks. The white design is adorned with the brand's hallmark crescent moon motifs as a repeated black print, and it has been crafted from an ultra-fine stretch-jersey fabric for a body-contouring finish. M.S. What’s important to me is that the clothes are on the street and that people feel comfortable in them. Vinyl gloves, sock boots, and hybrid pieces evoke a futuristic vision, while knit headbands and collars reiterate the athletic spirit behind the collection. Everything feels quite challenging and unstable right now. : There’s something extremely personal and human about it. WWD: How will you adapt following the departure of ceo Pepijn van Eeden? I can’t say I will never do another show, but it’s a question of feeling, of being in tune with the moment. The only way to make a difference is to stick together. New Season Marine Serre. You’ll have to wait until next season. WWD: Do you expect to return to the runway next season? Marine Serre: Everyone has adapted psychologically. I think that also allowed us to be flexible in moments of crisis like the coronavirus lockdown. In recent seasons, we’ve developed our jewelry offer and it was important to me that it should reflect the brand philosophy.

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